Rumah BUMN Rembang by Semen Gresik Records 1.8 Billion SME Product Sales Before Marking Two Years of Operation
Rembang, July 7, 2022 - PT Semen Gresik (PTSG) is committed to empowering Micro, Small, and Medium Enterprises (MSMEs) in its operational areas. The success in empowering MSMEs is marked by the achievement of the Rumah BUMN (RB) Rembang, which has successfully recorded transactions of IDR1.8 billion since its establishment at the end of 2020.
RB Rembang, under the facilitation of PT Semen Indonesia (Perseroan), Tbk (SIG) and Semen Gresik, who manage 283 SME foster partners, successfully achieved sales of SME products of IDR1.8 billion from 13,584 transactions and were able to absorb more than 1,500 workforces.
RB Rembang, which provides assistance and performs product curations intensively, has received more than 15,000 visitors and held 56 training programs that have upgraded 238 MSMEs.
PTSG's Senior Manager of Communication and CSR, Dharma Sunyata, emphasized that the Company will continue to optimize the function of RB Rembang as the business incubator for SMEs, helping them improve sales through various digital platforms.
"RB Rembang is determined to bring positive impacts through mentoring and product curation continuously. So, it is hoped that we can gain a more marketable product value and a more sustainable business transformation," Sunyata said in the press release, Thursday (7/7).
According to him, RB Rembang has successfully assisted SMEs in Rembang and marketed their products for almost two years. The advantages of the products sold through RB Rembang are the low producer prices, varied selections, and abundant stock. Besides, the products are guaranteed to be fresh since they implemented FIFO (first-in, first-out) method.
Sunyata added that the success in strengthening PTSG's engagement was through building socio-economic value chains in the form of sales transactions, as well as relying on innovations and institutional synergy across stakeholders, especially the Central Java Provincial Government, Rembang Regency Government, OPD, private agencies, and various communities.
Sunyata claimed that the existence of RB Rembang, according to the results of an internal survey, also received high appreciation from MSME actors and the millennials. Moreover, RB Rembang received a Gold award for the category of SOE Subsidiaries with Sub-Category of Community-Based Development at the 2021 Public Relations Indonesia Award (PRIA) and an award from the Indonesian Journalists Association (PWI) in Central Java in 2022 as the best company for MSMEs empowerment.
RB Rembang, Sunyata continued, will continue to assist MSME actors in marketing their products through exhibitions, startup ecosystem, live sale programs, and benchmarking. Hopefully, the MSMEs assisted by Semen Gresik will be robust and independent while providing a multiplier effect for improving the welfare of the people around the factory.
''Thankfully, the existence of RB Rembang contributes to developing the creative industry and the economy of the small and medium business sector in Rembang Regency,'' he concluded.
